Being a reliable digital marketing not only has a skill that must be owned by a digital marketing, as we have discussed in the previous article. Surely, we must also be able to operate digital marketing tools, dong !. For you who want to become a reliable digital marketing, you must know basic digital marketing tools that you must master. When thinking about automation tools, then you can benefit from the following tools, which you can use for your marketing needs, especially in these days.
As a digital marketing, of course, we will often interact, monitor and analyze the development of our website/blog. Primarily, monitoring and analyzing traffic and even visitor conversions. For that, using Google Analytics is a must today. Google Analytics will make it easier for us!
Being number one on search engines is the dream of every online business and digital marketing. For that, the use of Search Engine Marketing (SEM) to be one important thing in winning a competition in a search engine. Google Adwords allows advertisers to bid on certain keywords that are appropriate for their business. So that ads can appear on Google search results.
In addition to social media ads, social media activities of our business should not escape the attention. Does your business have accounts on multiple social media platforms, such as Facebook, Twitter, Instagram, Youtube, etc. ?. With some social media channels we have, of course, we need a centralized social media management platform. With HootSuite, you can manage it on one platform.
In addition to social media and search engines, email marketing to be one digital marketing channel that can not be left behind. Nets new customers and build rapport with your customers with email marketing. Well, MailChimp is an email marketing tool that suits you. MailChimp allows us to send hundreds to thousands of emails automatically, even without cost / free